from real company cases
On the decisions that matter — pricing, customers, innovation, partners — generic AI is brilliant in the abstract and without judgment in the concrete: it reasons on the world's average, not on the evidence of what has actually worked.
That judgment is something we built. 15 years of rigorous work, distilled into structured knowledge. You connect this knowledge to your AI, inside Claude and Notion, and make it evolve toward real problems: it reasons against the evidence, not against the average. With no new software investment.
It doesn't need to learn your business — and it doesn't. What changes is the quality of the knowledge your AI decides on.
And it grows over time: you use it, we distill, your AI improves.
We've just opened the doors, to a limited number of seats. You're not buying a finished product: you're joining a beta — as a builder, not a user.
You use the four kits on your own case and tell us where to make them stronger; every note you send becomes the next version, and your AI is the first to benefit. You don't pay in money: you pay in feedback.
Request beta access ↓They all come from that same distilled knowledge — and that's where their edge over generic AI comes from.
Each one is a kit: a Skill that teaches the method to your AI, the connection to our databases, and a ready Notion template — you install it in your environment in a few minutes.
«Am I leaving margin on the table?»
It reconstructs how your prices come to be starting from real costs, and shows you the margin for every option, market and customer — backed by pricing models mapped across 55 verticals and a vocabulary of 20 models (subscription, tiered, servitization…) that applies to any sector. You quote faster, and every pricing decision becomes traceable.
a configurator frozen for 10 years — 18 items × ~150 options — brought back into a transparent pricing logic.
«How much revenue is asleep in my customer base?»
It reads your history and shows who buys little, what's missing, and where there's cross- and up-sell — customer by customer. The easiest revenue is the one you already have in-house and don't see. It works only on your data, in your Notion — on a ready template of 4 linked databases.
77% of the base bought a single line out of 20 → cross-sell rules and a list of the missing products.
«Does my innovation hold up against the evidence of real cases?»
It puts the project to the test across 6 dimensions against over 450 distilled best-practices across 86 verticals, finds the mistake that has already sunk similar projects and returns a scorecard — not a courtesy opinion.
on a corporate training project it exposed the «man-hours» model that doesn't scale.
«Who does what in research in Italy, and who can I partner with?»
It draws from 52,171 records of public Italian research — PNRR, university patents, Horizon projects — and returns a reasoned shortlist of partners in your vertical, without the false positives of a generic search.
from tens of thousands of records to a shortlist of a few names targeted on your topic — not a list to sift through. → The field check and the introduction, later, we do together.
It lives inside tools you can already use — Claude and Notion. And if you're wondering how it can serve you without learning your business: it's all here — three building blocks, plus the promise on your data.
They teach Claude how to reason about your decision (pricing, customers, evaluation, scouting), with distilled experience and working method built in.
They connect Claude to the specialized databases: the over 450 distilled best-practices, the Map of Italian R&D and the knowledge base on pricing and innovation. Access, not ownership: nothing to manage, nothing to download. And where your data is needed, the kit asks you for it — it doesn't make it up.
Ready-to-clone templates and, during the beta, your reserved space — which we talk about just below.
It works the opposite of what you fear: it's your AI that queries our databases with targeted requests — a sector, a topic — while your conversations and business data never reach us. The CRM even works only inside your Notion. We provide the fuel: the engine stays yours, and only you know how you use it.
When you enter you don't get a static package to download. We open a Notion page all your own, built around you: your tools, and instructions and advice tuned to your case. And it grows with you: with every piece of feedback we enrich it — new tools, examples, refinements — following your progress. Not a download and done: a space someone tends. Yours.
From us: full access, your tailored space and our time. From you: in that weekly call you tell us where the kits need to improve, plus a few quick questions. No price, no purchase commitment: we build.
You'll need: a Claude account (the Free plan is enough to start; with Pro you use more kits together) and Notion.
52,171 records of public Italian research, classified by business problem. Publicly accessible, free, always up to date. It's the same database the R&D Partner Scout draws from.
→ Open the mapThe output isn't a document that describes what to do: it's a working system you open and use. No training needed, no IT team needed.
When the problem needs more than one kit, we build the system to measure — in 2 weeks, on your data. In 15 years with over 100 SMEs we've mapped 9 families of recurring problems.
Beyond the kits: the tailored system →
the 9 problems · the results · how we work — and there, the Discovery Call
DOK is for those who innovate and can act: innovative and international SMEs, funded scale-ups and founders, R&D and innovation managers.
My name is Domenico — Dok to those who know me. Three chapters, a single thread: knowledge as a business advantage.
In 2003 a CRM recognized as Champion in the automotive sector, in 2008 Champion of AI applied to Marketing — long before it was fashionable. I didn't build DOK to advise from the outside: I've been through it.
Over 100 SMEs supported in innovation and internationalization, evaluator for the European Commission, technology transfer from universities to companies. From the inside, always the same limit: perfect plans that end up in a drawer.
Fifteen years of real cases distilled are the knowledge behind the kits — because the difference isn't the AI, it's the knowledge you give it. DOK doesn't produce documents: it produces systems you open and use. And we build them together, in beta.
One single step: fill out the form below. We admit in waves, with limited seats. We'll get back to you for access and to set up the first call together. No newsletter, no automated sequences: a person replies to you.